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Business-to-business (B2B) eCommerce is booming, and within the current climate, businesses are embarking on grand scale digital transformation like never before. In March, Balance Internet released the White Paper which delves into tried and tested ways to be successful in implementing digital transformation in B2B Commerce.

Joining us for this discussion will be Jeremy Krause, Chief of Innovation and Disruption at Global Retail Brands (GBR); Scott Mclean, Marketing Manager at LSC and Merline McGregor, General Manager, ANZ at Practicology and Brandon Spear, President at MSTS.

Key takeaways:

  • A walk through of the key elements of the recently published whitepaper 'How to Succeed at Digital Transformation in B2B eCommerce'
  • The critical areas you need to consider for B2B transactional commerce so you don't get left behind
  • What needs to be on your digital transformation roadmap if you are a first timer to B2B eCommerce, replatforming a legacy site or undertaking significant improvements
  • Different perspectives from different sectors and individuals on the challenges and opportunities of digital transformation
  • Resources that are available to you to fill the gaps in your knowledge base for the vast number of B2B considerations


Join our 4 part Webinar Series - Succeeding in B2B Commerce which is will educate and enable you with the steps needed to digitally transform your business. This webinar series is extremely educational and provides practical tips that can be implemented straight away.

Webinar Details:

Episode 1: Succeeding in B2B Commerce - Learn from the Experts!
Episode 2: Selling online for the first time? We’re here to help!
Episode 3: Going from B2B to B2E: How to pivot your business in a changing landscape. 
Episode 4: Find out why Product Information Management can turbo charge B2B digital success. 

Webinar Dates:

- Tuesday 2nd June, 12pm AEST
- Tuesday 16th June, 12pm AEST
- Tuesday 30th June, 12pm AEST
- Tuesday 14th July, 12pm AEST

We look forward to seeing you there!

Join our Expert Panelists: